About the client
Our client is a renowned hair salon located in Singapore, known for its exceptional services and a loyal customer base. However, they needed to strengthen their online presence to attract new clients and grow their business.
Local SEO for Hair Salon
Services
Search Engine Optimisation (SEO)
Platform
Growth
40X
40X Growth in Organic Traffic for a Hair Salon in Singapore in Just 2 Years
Strategies deployed
LOOK AT OUR STEPS
STEP 1
Local SEO Optimization
STEP 2
Content Strategy & Social Proof
STEP 3
Google My Business & Reviews Strategy
We focused on optimizing the website for local search terms
We created blog content around hair care tips, trends, and customer success stories, which were also shared on social media. This content helped build trust and attracted both new and repeat clients.
We optimized their Google My Business profile and encouraged satisfied clients to leave reviews, improving visibility in local search and enhancing their reputation.
Hear it from our
partner directly.
"Working with the team was a game-changer for us. Their knowledge of local SEO and content marketing really helped us stand out in a crowded market. We’re thrilled with the results!"
Owner
Relationship Timeline:
June 2021 – July 2023
The Challange
Despite offering high-quality services and having an established local reputation, the salon’s website was not generating enough traffic, and they struggled to rank for competitive local keywords.
Additionally
The hair salon’s website was struggling to rank for essential local search terms, despite being a popular choice among regular customers. The business had no blog or educational content, and their online presence was limited primarily to service offerings and contact information. They had no SEO strategy in place to compete with other hair salons in the region.
SG
Target Region
24
Existing URLs